Friday 18 January 2013

Buying shares in companies that have a good story.

Back during the heady days of the tech boom it seemed to be quite easy to buy into the latest blue sky company that in no time at all would take off. If a company wanted to boost its share price all it needed to do was say it was setting up a website offering, or going into some area of "blue sky" technology and often the share price would be off to the races.

Those days of more or less putting your money into anything that sounded good and getting a great return in a short space of time are probably long gone, but there is something to be said for buying into a company that has a good story behind it. Even if the fundamentals may be stretched in the present, the hope of delivering something big in the years to come and enjoying the returns of a ten bagger or more is something that most investors perhaps can only dream about.

In one sense this explains the popularity of smaller companies and the traditional "penny shares". In another, the chances of finding a big winner in the FTSE100 is remote and only slightly higher in the FTSE250. It's not that it can't be done, but in the big cap indices you are often looking for something that has collapsed in a market panic and crash, which is still fundamentally sound and then comes back big time.

Back in the financial crash days of 2008 I recall the collapse in price of FTSE100 silver and gold miner Fresnillo. It's IPO price was a little over 500p in 2008, but fell all the way to around 100p in the market crash, today it stands at a little under 1800p. Trouble is, few probably had the bottle to buy when it was 100p, even though it was about as cheap as it is ever likely to get.

So, leaving aside recovery stories in the big cap shares, it is the smaller companies that are more likely to deliver the investing equivalent of a lottery win, although your entry fee in buying the shares will be a lot higher. A few potential blue sky stories that I like in the smaller company sector are IDOX and Monitise which have been mentioned before. Others worth investigating are IQE, Blinkx and Vislink. All have a good story behind them, all have an element of risk and can be quite volatile, they could be big or could fade away if things don't work out. They may not be 10 baggers, but if the good story works out they could be priced a lot higher in a few years time.

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